About

With over 8 years of experience leading cross‑functional design and product development across the US, Europe, and Asia, I help turn ideas into meaningful products that tell a story and connect with people.

My work bridges creativity and structure — blending design intuition, strategic thinking, and a deep respect for craft. I believe the best results come from balancing creativity with clarity, and strategy with heart.

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Currently based in Hong Kong, I’ve collaborated with global retail partners including J.Crew, Mango, Zara, Country Road, and Aldo, guiding product development and creative storytelling across diverse markets.
 

My Design Philosophy

I design with intention.

To me, design is about more than aesthetics — it’s about meaning, connection, and responsibility. I believe in purposeful design that supports sustainability, creativity, and embraces emerging technologies.

 

My goal is to create products for the modern individual — thoughtful, functional, and future‑focused — where design becomes both storytelling and solution.